|Organization||Asian Institute of Management RVR Center for Corporate Social Responsibility|
|Framework Title||The Environment of CSR: The Influences (Hexagon) Framework|
|Topic||Factors that Influence the Practice of CSR|
|Focus||Assessment: Footprint and Stakeholders|
The Environment of CSR: The Influences (Hexagon) Framework
DESCRIPTION: The Influences Frame of the AIM-RVR Center maps out the different factors that affect the development and practice of CSR. The framework takes into consideration both formal and informal structures that could influence company operations. The framework covers three layers or clusters of influence: Fundamental Influences, Institutional Dynamics and Business Landscape. The outermost layer of Fundamental Influences is least amenable to influence by any of the stakeholders. These four factors directly affect the dynamics of the country and its various institutions. Natural resources for example would determine the type of industries that would be dominant in the economy. History and culture could influence the type of government that the country would have (i.e. Islamic states like Malaysia). The Institutional dynamics cluster includes six main components that describe the character, relative influence, and capabilities of different institutions (formal and informal) in a country. These factors in turn shape the immediate business landscape of the company. The concerns and degree of influence of each stakeholder would vary depending on the country’s Institutional dynamics.
USAGE: The Hexagon Frame may be used in analyzing the development of CSR in a country. It can also be used to analyze key drivers of CSR and how specific stakeholders can assist or hinder the implementation of a company’s CSR program. Companies can use this to identify the major factors that shape the practice of CSR in the countries they operate in. This is especially important for multi-national corporations that need to implement a global policy across different locations.
TO CITE: Herrera, M.B., Alarilla, M.I. and Uy, R.L. (2011). Towards Strategic CSR: Aligning CSR with the Business and Embedding CSR in the Organization: A Manual for Practitioners. Makati City: Asian Institute of Management.